Our mission a Platinum Performance® is to improve lives through superior nutrition and unmatched personal service. We are here to make sure you are taken care of to the highest standard. That is our promise to you.
Quality means efficacy. Our quality team holds our ingredients, products and manufacturing processes to the highest standards. They don't compromise on the safety, purity and effectiveness of our formulas, ever.
Research is at our core. Our Research & Development team members are relentless pursuers of quality ingredients, developing products based on clinical need and sound science.
Platinum Performance® has a clinical nutritionist Emily Smith, MS on staff to provide expert advice regarding your horse's diet and supplementation.
BS Animal Science
Platinum Advisor since 2007
BS Animal Science
Platinum Advisor since 2013
BS Kinesiology
Platinum Advisor since 2012
BS Dairy Science
Platinum Advisor since 2014
BS Agricultural Business
Platinum Advisor since 2001
BS Biology
Platinum Advisor since 2017
BS Animal Science
Platinum Advisor since 2019
BS Animal Science
Platinum Advisor since 2010
BS Animal Science
Platinum Advisor since 2014
BS Animal Science
Platinum Advisor since 2015
BS Animal Science
Platinum Advisor since 2013
Doug Herthel, DVM (1946 – 2018)
Founder of Platinum Performance, Inc.
Alamo Pintado Equine Medical Center, Inc.